Plan
Define the audience, goals, page structure and the information each page needs to resolve.
Website Design / South Africa
Websites that explain the business clearly and feel like the brand.
SABD combines brand thinking, information architecture, UX and visual design to create responsive websites that are easy to understand, easy to use and easier to grow.
Discuss the requirement ↗The reason for the work
A website should do more than look current
The website is often where a prospective client decides whether the business feels credible, relevant and worth contacting. Good design matters, but structure, message, speed, mobile behaviour and clear next steps matter just as much.
SABD approaches the work as a connected business problem. The exact scope can stay narrow or extend into the identity, website, communication and systems that need to carry the same direction.
Typical scope
What the work can include.
The final scope is agreed around the actual business requirement rather than forcing every project into the same package.
- Website strategy and page architecture
- Content and message structure
- UX and responsive interface design
- HTML, CSS and JavaScript builds
- WordPress design and development
- Landing pages and campaign microsites
- Technical SEO foundations
- Ongoing optimisation and support
What this should improve
- Clearer service communication
- A more coherent user journey
- A stronger digital expression of the brand
- A technical foundation that can be improved over time
Process
A clear route from problem to working system.
Enough structure to keep the work moving, without creating process for its own sake.
Structure
Build the message hierarchy and wireframe logic before polishing the interface.
Design & build
Create the responsive visual system, interactions and production-ready front end or WordPress implementation.
Improve
Review performance, search behaviour and user actions after launch and refine where evidence points.
Start with the issue in front of you.
You do not need to know the final scope yet. Share the context, what is not working and what needs to change.
Start a conversation ↗